Digital Transformation

Make yourself and your company fit for the future

The digital revolution is changing not only the business world, but all areas of our lives. It is changing entire industries and forcing companies to rethink their business models to remain competitive. Therefore it is important to face the challenges of the digital transformation and at the same time to take advantage of the resulting opportunities.

What you will learn

Everything about current trends, technologies and developments that will be coming your way in the course of digitalization in the coming years
how to make your company or your business unit fit for the future
how to develop and implement new business models
how to assemble and lead agile teams

Take the chance and actively shape the digital transformation

By getting acquainted with new technologies, implementing digital processes and using innovative concepts in the course of the digital transformation, you will increase your personal competitiveness and that of your company.

Digital Transformation - Program Highlights

Digitalization and digital disruption
Platform strategies and network effects
Internet of Things, Industry 4.0, Blockchain, Machine Learning
Organizational development in the course of digitalization
IT security
Business modeling and innovation strategies

Program overview
- Target group
  Target group
  The digital transformation permeates all areas of business and all hierarchical levels.
  If you want to...
  actively drive forward the digital transformation in your company
  advise customers on this topic, or
  build up knowledge about the topic and future developments for yourself
  ...then you've come to the right place!
  Please note: You should have at least 3 years of work experience and a good command of English (as this is the language of instruction).
- Program Content
  Program Content
  Module 1: Basics of Digitalization | 1 day
  Economics of Information Goods
  Competition, Pricing, Network Effects
  Digital Platforms and Ecosystems
  IoT, Industry 4.0 and Blockchain
  Module 2: Implementing Digitalization | 1 day
  What is (not) Digitalization?
  Building an Agile Organization
  Machine Learning
  Developing an IT-Security Strategy
  Module 3: Digitalization & Innovation | 1 day
  Opportunity Recognition
  Idea Development & Implementation
  Intrapreneurship & Entrepreneurship Principals
  Module 4: Business Models in the Digital World | 1 day
  Digital Business Modeling & Customer Development
  Development of High-Performing Teams
  Creating and Managing Agile Teams
- Certificate
  Certificate
  After completing the course, you will receive a certificate including course details from the WU Executive Academy.

Faculty

Thomas Funke

Managing Director, TechQuartier Frankfurt

- Start-ups & Company Formation
- Entrepreneurship & Innovation
- Idea Development & Implementation

Martin Giesswein

Co-Founder Talent Garden Vienna 2017/18,

DigitalCity.Wien Co-initiator, Exit-CEO Immobilien.NET 2014

Author, Podcaster, Keynote Speaker

More information: www.martingiesswein.com

Thomas Kolarik

Erste Group | Advisor to the CEO, Banca Comercială Română

Alfred Taudes

Professor | Department of Information Systems and Operations | WU Vienna | Austria

More information

Fast-track your MBA journey

Would you like to dive deeper into the subject of digitisation? Apply for the MBA Digital Transformation & Data Science and attend the program Digital Transformation and more in the part-time Master of Business Administration. You can also get credit for a continuing education program that has already been completed at the WU Executive Academy.

"Digi-Winner" Grant

Did you know that you can receive the "Digi-Winner" grant up to € 5,000 for this program? The "Wiener Arbeitnehmer*innen Förderungsfonds (Waff)" is subsidizing this program. More information and conditions on the grant.

"Digital Skills Check" Grant

Small and medium-sized enterprises (SMEs) based in Austria can apply for funding of up to € 5,000 per employee with the "Digital Skills Check" from the Austrian Research Promotion Agency. Further information and all requirements for funding (in German).