ⓘ During Covid-19, all our programs are adapted so remote participation is possible.
No matter where you turn, business is being radically transformed by digitization. New, lucrative opportunities await initiators while the currently-leading company is actually being disrupted by a newcomer.
Whether you see this as an opportunity or a challenge, you can face this situation head-on with the Professional MBA Digital Transformation & Data Science. Take advantage of the latest MBA in the WU Executive Academy's portfolio, pick up the tools and strategies needed to master digital challenges and transform your business.
These days, digitization, disruption and big data rank high on the corporate agenda everywhere because the rapid transformation has an impact on all industries. Designed to equip you with the fundamentals of both these technologies and a range of management tools, this specialized MBA will be your link between management knowledge and digitization processes. The approach is very hands-on so you will be able to connect what you learn to the context of the increasingly-digitized world.
This MBA program entails 4 central parts: a "Business Core", "Data Science" (a 12-day program), "Digital Transformation" (4 days) and one elective. You can influence the content of your MBA by choosing from a variety of offers; some modules have a strategy-drive focus, while others are more technical in nature. Current examples include "Blockchain Transforming Business“, „Organizational Design“, or „Data Governance“. In addition, you can choose the timing of several of your modules and thereby influence the intensity and duration of your MBA.
The Vienna University of Economics and Business Administration (WU) is one of Europe's leading universities and can look back on 100 years of excellence in executive education. We are proud to have received the prestigious triple accreditation from AACSB, AMBA, and EQUIS, which is reflected in the outstanding quality of our executive education. This has also been recognized in international rankings:
After completing the program you will graduate with the academic title "Master of Business Administration (MBA)" from the Vienna University of Economics and Business.
Before the course big data seemed to be far away from my daily business in a small sized company. I categorized this topic to be important for big global players – I was wrong. Now not only that I have realized that I need to deal with big data issues, but I also feel competent enough to handle big data projects in my company.
On average, our students spend about 15-20 hours per week working on the content. We recommend investing 2-3 hours a day.
Although our MBA program is challenging, it is designed for working executives. That's why students can access our online forums from their smartphones or tablets, giving them the flexibility to manage their workloads on the go, whether they're on their way to work, on a lunch break, or traveling around the world.