7 Facts on Hybrid Work and Digitization

October 07, 2021

Forbes interview with Jochen Borenich

pic of Jochen Borenich
Jochen Borenich talks to Forbes about the challenges and opportunities that hybrid working and digitization bring.

Our Global Executive MBA alumnus, Jochen Borenich, is the CEO of Austria's largest IT company, Kapsch BusinessCom AG. In a recent interview with Forbes, the book author and digitization expert revealed 7 interesting facts on hybrid work and digitization:

  1. Corona was an accelerator for change - nearly every company is digitalizing at the moment.

  2. Therefore, also cybersecurity is a key issue for everyone.

  3. It's becoming more central again to have the know-how back in one's own country.

  4. Technology is transforming not only the economy, but society as a whole, the way we live, work, and communicate.

  5. We are experiencing the so-called 'Amazon effect': everything must be easily communicated, operable, and available 24/7.

  6. By 2025, 80% of customer interactions will be digital.

  7. Hybrid working is here to stay. 98% of meetings in the future, at least one participant or attendee will be present virtually. The office is thus becoming more of a place for meeting and creative exchange.

You can read the full interview (in German) here.

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