2021 Industriemagazin MBA Ranking: WU Executive Academy #1

May 10, 2021

Excellent reputation and highest recommendation rate in the ranking

Following its top placement in the recently published “2021 ranking of seminar providers,” the WU Executive Academy now also took the lead in the current Industriemagazin MBA ranking. The independent survey among 300 Austrian managers showed that the WU Executive Academy’s MBA programs are not only highly reputed across all industries but also recommended by HR managers most often. Once a year, the Austrian Industriemagazin takes a look at the reputation of all MBA providers across the country.

Pic of the WU Executive Academy
The WU Executive Academy leads the current MBA provider ranking of the Industriemagazin. Photo © Roland Halbe

All in all, 19 Austrian MBA providers were assessed by around 300 managing directors, HR managers, and heads of other departments at companies with more than 50 employees. The results of the ranking are based on popularity (unaided recall: “Which Austrian MBA providers do you know?” and aided recall: “List of all providers”) as well as the probability of recommending an MBA provider (“Which of these providers would you recommend?”). All three elements were equally weighted.

In the popularity category, the WU Executive Academy scored 82.6% (unaided recall: 31.1%). In the category of recommendation, it achieved the best result among all surveyed providers.

Portrait Barbara Stöttinger

Barbara Stöttinger

  • Dean of the WU Executive Academy

We are overjoyed that after many top results in international MBA rankings in the past years, we have now made first place also in the Austrian Industriemagazin MBA ranking. Together with the first place in the ranking of seminar providers in the spring, this wonderful result spurs us on in our efforts to continuously improve the quality and range of our programs as well as focus on topics and formats which companies and their employees urgently need, now more than ever. What makes us especially happy is that so many HR managers in Austria not just know about us but would also recommend us: we feel greatly appreciated and honored and are very grateful for the trust put in our work, especially in such challenging times.

For more information about the MBA programs of the WU Executive Academy, please click here.

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