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On Seeing Exoplanets - New Approaches for Creating Strategy

Strategic Foresight

This program provides an interdisciplinary and hands-on approach to strategic foresight, leveraging ideas and theories from unusual contexts like astrophysics, the humanities, and the arts. Participants gain a sound theoretical foundation of the undercurrents of strategic foresight, and they will be able to put the theory to practice in inverted case studies and assignments.

Participants acquire a critical understanding of contemporary and future best practices. They learn from each other and benefit from diverse and mutual team experiences, leveraging their futures literacy. They acquire a solid toolbox for making future-oriented decisions, considering knowns, unknowns, known unknowns, and unknown unknowns. Upon completion of the program, participants receive a certificate from WU Executive Academy.

In this program you will

  • develop a solid toolbox for making future-oriented decisions
  • understand key methodologies in foresight, including scenarios, weak signals, wild cards and strategic holodecks
  • increase your sense-making of the past, the present, and the future success of an enterprise
  • learn about ways how to implement artificial intelligence into the scenarios equation
  • grasp the process and methodology of strategy development including completely different dimensions
  • work on real-life projects and implement your insights in your own professional environment
    • Schedule

      The program takes place October 28-31, 2019 in Vienna, Austria.

      • Day 1: Crossing the Rubicon
      • Day 2: Can We Foresee the Future
      • Day 3: Where Are those Exoplanets
      • Day 4: Towards New Horizons
    • Target group

      Participants come from a wide range of industries. They will benefit from their diverse backgrounds and experiences and will be able to apply the acquired foresight tools in their individual business environments.

      You …

      • are an experienced business or team leader, managing director, progressive thinker, and interested to explore the theory and practice of strategic foresight.
      • like to be exposed to unusual and paradox contexts like astrophysics, the humanities, and the arts, and you like to do experimental probing in the field in groups.
      • are curious about what you can learn from other disciplines to develop future-proof strategies and make future-oriented decisions.
    • Topics

      Day 1: Crossing the Rubicon

      • How scientific inquiry and discovery work
      • Insights from adjacent disciplines and natural sciences
      • Feral futures: how to get foresight wrong

      Day 2: Can We Foresee the Future

      • Old strategic instruments seen from a new perspective
      • New avenues in strategic management
      • How to create and use a dynamic foresight toolbox

      Day 3: Where Are Those Exoplanets

      • Antecedents of open foresight
      • Driving innovation by open foresight

      Day 4: Towards New Horizons

      • Data Science, big and small data for scenarios
      • The cunning of AI and how to include it in your foresight practice
      • Insights from the arts and humanities
    • Program Advisor

      Michael König
      Senior Lecturer, Department of Strategy and Innovation, WU Vienna

      • Business Model Evaluation
      • Corporate Foresight
      • Management Control
      • Strategic Foresight
      • Strategic Management
      • Scenario Management
    • Certificate

      After completing the course, you will receive a certificate including course details from the WU Executive Academy.


Michael König, MBA

Senior Lecturer | Department of Strategy and Innovation | WU Vienna | Austria

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Melanie Wiener

Assistant Professor | Postdoctoral researcher at the Institute for Integrated Quality Design (IQD) | Johannes Kepler University (JKU) Linz

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Tobias Knoll

Lecturer and Researcher | International Strategic Management | WU Vienna | Austria

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