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New Leadership: Unlock Your True Potential as a Leader

Unlock Your Leadership Potential: Embrace the Future of New Leadership

As the business landscape continues to evolve at a rapid pace, so too must our approach to leadership. It is no longer enough to simply maintain the status quo. To stay successful, leaders of companies need to keep up with this development by adopting new leadership principles and creating a culture of collaboration, innovation, and empowerment. By prioritizing continuous learning and development, transparency, open communication, social responsibility and empathy, a more supportive and inclusive work environment that fosters creativity and innovation can be created.

New leadership aims at driving positive change and creating more dynamic and resilient organizations. Leaders who adopt new leadership principles can build highly motivated and successful teams that thrive in a rapidly changing business landscape.

Symbolism for new leadership: a paper boat is transforming into a paper bird
Be a different leader

The Foundations of Effective New Leadership

  • Vision: A clear and compelling vision is essential to guide the actions of the leader and their team towards a common goal.

  • Collaboration: The ability to work collaboratively and foster a culture of teamwork is crucial to achieving success in any modern organization.

  • Empowerment: Giving team members the autonomy and support they need to take ownership of their work and make decisions is key to creating a highly engaged and effective team.

  • Emotional intelligence: Understanding and connecting with team members on an emotional level is critical to building trust and creating a supportive work environment.

  • Continuous learning: The willingness to learn and adapt is essential to staying ahead in a constantly changing business environment.

Sarah Eleanor Hedden as a New Leadership ambassador

Sara Eleanor Hedden

  • Consultant in European Sustainable Development Strategy Projects

Over the past 18 months my fellow classmates and I have learnt from some of the world’s leading experts. We’ve shared together our experiences in different industries and our diverse lives across the world, and we’ve developed critical skills from the program needed to manage the complexity of the changing world.

What is Traditional vs. New Leadership?

The 5 biggest differences between traditional and new leadership are:

  1. Hierarchy vs. Flat structure: Traditional leadership tends to be based on a hierarchical structure, with a clear chain of command and a focus on maintaining order and control. In contrast, new leadership is more likely to operate with a flat structure, where there is more collaboration, empowerment, and a focus on innovation and creativity.

  2. Command and control vs. Empowerment: Traditional leaders often rely on a command and control approach, where they dictate what needs to be done and how it should be done. New leaders, on the other hand, prioritize empowerment, giving their team members more autonomy to make decisions and take ownership of their work.

  3. Stability vs. Adaptability: Traditional leadership places a premium on stability and maintaining the status quo, whereas new leadership prioritizes adaptability and the ability to pivot and adjust to changing circumstances.

  4. Short-term vs. Long-term Focus: Traditional leaders may be more focused on short-term goals and achieving quick results, while new leaders are more likely to take a longer-term view, setting goals and strategies that can create sustainable success over time.

  5. Individual vs. Team Focus: Traditional leaders may be more focused on individual performance and achievement, whereas new leaders prioritize collaboration and team success, recognizing that a strong team can achieve more than any individual could on their own.

Thomas Nowotny knows what new leadership is about

Thomas Nowotny

  • Business Manager Neurological + ENT | Medtronic

The Executive MBA program has not only allowed me to develop my management knowledge and skills, it has also taught me the soft skills required for leadership success - both of which is vital with regard to my job as a country manager in an international medical technology company.

    • 125 Years of Teaching Experience

      • Prestigious academic pioneer: There are reasons why thousands of students from over 100 countries choose to study at the WU Vienna. Europe’s largest business university takes its responsibility to forge tomorrow’s leaders very seriously. Our unique vision of intelligent, sustainable leadership offers a significant competitive advantage in international business.

      • Top international faculty: Our faculty comprises an exclusive pool of some of the finest academic and business management minds around the globe. They are offering a wealth of real-world experience in leading international companies.

      • Research-led teaching: The quality of didactic content exerts a significant influence on the success of individuals, companies and, society as a whole. The foundation of curated, ongoing research guarantees the efficacy of our programs.

      • Leveraging cutting-edge theory into business practice: The core expertise we offer derives from an intensive and focused exchange with a range of business sectors and industries. This results in a proven hybrid of cutting-edge research and rock-solid, effective business practice.

      • Triple accreditation: The WU Vienna is one of only a few business universities worldwide awarded prestigious triple accreditation, confirming our place among the world’s elite.

      • High international rankings: We are justifiably proud of our top positions in leading international rankings.

      • Custom-designed learning environment: In the middle of a campus rich with award-winning architecture, the WU Executive Academy stands out. Our stunning, new building is custom-designed to provide the ultimate modern learning environment.

    • Study in the Heart of Europe

      • Beautiful study location - Vienna: An incomparable fusion of past and present, Vienna is a stunning place to work and study. Austria’s capital city pairs superb, modern infrastructure with art, architecture, culture, and cuisine. Consistently ranked among the most liveable cities in the world. Vienna is a thriving, accessible, central European hub for business, and home to numerous large corporations and international organizations.

    • Join a Diverse Network

      • Selected peer group: A challenging, stimulating environment is essential to maximize the benefits of our programs. Participants join a carefully selected, proactive group of like-minded, dynamic, responsible leaders. Together they question, discuss and debate the cases and solutions presented. The professional network built during your studies will continue to support your career long after you complete your learning journey.

      • Multicultural synergies: It would be absurd to study in a way or in an environment which did not reflect the most basic reality of international business. The broad range of nationalities and cultural backgrounds constituting the peer group contributes further to the added value of our programs. Offering a thought-provoking richness of perspectives.

      • Diverse industries and roles: The executives and managers who study at the WU Executive Academy come from a range of industries and companies. They play the most varied roles within these organizations. This diversity combines to offer an additional wealth of exciting insights into the challenges of the fast-paced, modern world of international business.

      • Varied, stimulating perspectives: Your colleagues’ diverse perspectives and the solutions you evolve combine to challenge you to consider things from a different perspective. A dynamic synergy arises within the peer group and your individual attitude evolves to an advanced level of innovative openness.


At WU Executive Academy, we understand the importance of staying ahead of the curve when it comes to leadership education. We know which skills are needed to excel in today's dynamic business environment and how to develop the necessary leadership qualities to become a new leader in your field.

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